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iGaming media buying team

We run paid and organic traffic for licensed casino and betting brands. Our main markets are in LatAm, Africa and Europe.

Open requests About us
Media buying
Facebook, Google UAC, TikTok
Creative
Banners and video from our own designers
Product
Our own apps, PWA and landing pages
Analytics
Tracking and reports by source

About us

Dublon Partners is a media buying team. We run our own ad campaigns and pay for them ourselves, so we choose brands with care.

We keep the list of partners short. It gives our buyers time to learn each product and its players. New partners come from referrals, from conferences and sometimes from this website.

  • Own traffic

    All traffic comes from campaigns we run. We don't resell.

  • Short partner list

    One buyer works with one or two brands and knows them well.

  • Licensed brands

    We work in countries where the brand has a local licence and can advertise.

Traffic sources

We work with six sources. Each one has its own buyers.

  • Facebook and Instagram

    Our biggest source. We test new creatives daily and make landing pages for each country.

    • Paid social
    • All markets

  • Google UAC

    App campaigns for Android. We use our own apps.

    • Apps
    • Africa, LatAm

  • TikTok

    Short videos in the local language. For us it works best in LatAm.

    • Video
    • LatAm

  • Own apps and PWA

    We build and publish the apps ourselves. Push messages bring players back to the brand.

    • ASO
    • Retention

  • SEO websites

    Review and guide websites in several languages. Traffic grows slowly here, but it stays for a long time.

    • Organic
    • Europe, LatAm

  • Creators

    We work with streamers and bloggers who follow local ad rules.

    • Influencers
    • LatAm, Africa

What we promote

Online casino

Slots, live casino, welcome offers. Most of our traffic goes here.

Facebook, UAC, SEOmain sources
LatAm, Europekey markets

Sports betting

Mostly football. We plan campaigns around leagues and big matches.

UAC, Facebook, SEOmain sources
Africa, LatAmkey markets

Crash and fast games

Simple mobile games with small deposits. A test here gives an answer in a few days.

TikTok, apps, Facebookmain sources
LatAm, Africakey markets

Markets

We send traffic only to brands with a local licence.

CountryLicence we ask forMain sources
BrazilLatAmSPA/MF authorisation, bet.br domainFacebook, TikTok
Colombia, Peru, MexicoLatAmColjuegos, MINCETUR, SEGOBFacebook, creators
NigeriaAfricaState licence, for example Lagos LSLGAGoogle UAC, Facebook
South Africa, GhanaAfricaProvincial board, Gaming Commission of GhanaGoogle UAC, apps
Portugal, RomaniaEuropeSRIJ, ONJNSEO

We don't work in countries where online gambling or its advertising is banned.

Deal models

  • CPA
  • Hybrid
  • RevShare

Who we work with

  • Direct advertisers and in-house affiliate programs
  • Brands with a local licence
  • S2S postback, KPIs and caps agreed before launch
  • Competitive rates

Open requests

Our partnerships team updates this list. If a request fits your brand, message us on Telegram.

  1. NigeriaOpen

    Sportsbook with a state licence

    Lagos LSLGA or another state regulator. CPA or Hybrid. Traffic from Google UAC and Facebook.

    Direct advertiser
  2. BrazilOpen

    Licensed casino with a high CPA

    SPA/MF authorisation, bet.br domain, PIX deposits. Traffic from Facebook and TikTok. Please send your top rate in the first message.

    Direct advertiser
  3. Colombia, Peru2 slots left

    Two test slots

    Two weeks each, small caps. Casino or betting with a Coljuegos or MINCETUR licence.

    Test
  4. Portugal, RomaniaOpen

    Casino brands for SEO

    SRIJ or ONJN licence. RevShare or Hybrid. We place brands for a long time, so stable terms matter more to us than a high start rate.

    SEO
  5. Any market aboveOpen

    Exclusive deal with a sportsbook

    One sportsbook per market. Ask us about the terms.

    Exclusive

We don't work with unlicensed brands or with networks that resell offers.

How we start with a new brand

  1. Brief

    You send the product details, KPIs and creative rules. We ask questions.

  2. Test

    Two weeks, two or three sources, a small budget.

  3. Review

    We look at player quality together with you and stop what doesn't work.

  4. Scale

    More volume first. New sources and countries after that.

FAQ

Partners ask us these questions most often.

Ask on Telegram
What does Dublon Partners do?

We buy traffic. Our buyers run ad campaigns and send players to licensed casino and betting brands, through a direct deal or through the brand's affiliate program.

Do you work with every brand?

No. We take a few new partners a year. Before we start, we check the licence, the product, local payment methods and the rate. If we can't work together, we tell you within a few days.

Which deal models do you use?

CPA most of the time. Hybrid or RevShare if the brand keeps its players well.

How do you control traffic quality?

All traffic is ours, and we track each campaign by source. If a source brings weak players, we stop it the same day and let you know.

Which trackers do you support?

Keitaro, Binom, Voluum, AppsFlyer, Adjust. Your affiliate platform is fine too.

Can we meet in person?

Yes. Our partnerships team goes to industry conferences in Europe and LatAm. Message us on Telegram and we'll find a time.

For direct advertisers

If your brand has a local licence and your rates are competitive, send us a message. We reply to relevant requests within two working days.

  • Telegram is faster than the form
  • We can sign an NDA

Partnerships team

@dublon_partners

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Thank you. If your offer fits, we'll write to @username within two working days.

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